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questions on Google
Everything people type in that could relate to your business. From your own Google and Bing figures.
Real numbers, not guesswork
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Skip to contentFor any business with a website
That is almost never about your price or your work. It is because your website does not answer the questions your customers type in. Someone searching “what does a new front door cost” lands on a competitor, because they have a page about it and you do not.
Tevorian writes those pages for you. Every month, automatically, on your existing website. You learn nothing and operate nothing.
This is exactly what Tevorian does on your website every night. On the left are the questions being decided. Search queries fall in from the top. Whatever gets through becomes a guide. The rest is thrown out, and that is the whole point.
Explained simply
At the top, the questions people type into Google fall in. Each one has to pass three checks. Most fail. What survives becomes a guide on your website.
Someone searches “windows with a grant”. You fit windows but do not advise on grants. So the topic is thrown out. You never get a page about something you do not offer.
Without sources nothing gets written. No invented price, no made-up regulation, no figure nobody can verify. If Tevorian finds nothing solid, the topic is shelved.
There are already a thousand texts about front doors. Before writing, it has to be clear what this one does better. A better example, a clearer calculation, an honest answer. Otherwise no text.
In brief
SEO stands for search engine optimization. The words sound technical. The idea is simple: being found when somebody needs exactly what you do.
They usually do not know your company name. They type their problem: “refinish or replace hardwood floor”.
Google does not put the prettiest website first. It puts the one that answers that question best.
They have a page for exactly that question. You have a home page and a services list. So they sit above you.
Tevorian builds those pages for you. Not one, but new ones every month, always for the questions your customers actually ask.
An ad costs money on every click. Switch it off and it goes quiet immediately. A good page on Google is still there next year and keeps bringing enquiries without charging per visitor.
Google says it plainly: paid ads do not improve your unpaid ranking. One does not replace the other.
We connect Tevorian to your website once at the start. After that you get the occasional short email with a single question, such as “do you also advise on grants?”. You click yes or no. That is it.
No software, no dashboard, no training, no homework.
What demand turns into
A simple AI tool turns every keyword into a text. Here almost everything is thrown out. What survives is genuinely worth reading.
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questions on Google
Everything people type in that could relate to your business. From your own Google and Bing figures.
Real numbers, not guesswork
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worth pursuing
For some questions the big portals are so far ahead that you will never catch them. Those are left alone.
No chance, no work
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actually fit you
Every question is checked against what you really offer. The rest is thrown out, however many people search for it.
Does not fit, does not exist
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say something new
Before the first sentence it must be clear what this guide does better than the ten that already exist.
Nothing new, no text
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go live
Researched, reviewed twice, published in your design. Afterwards we check the page really opens.
Checked first, then finished
Where the topics come from
Google and Bing keep free statistics for every website. They show what people searched for, how often your page appeared and whether anyone clicked. Tevorian reads those figures plus twenty more sources, and it remembers the trend, so one bad day causes no panic.
Google already keeps most of these figures for your website, free of charge. You only have to grant us access once. The two dashed items are optional: if you would rather not share your visitor statistics, everything else still works.
Nine possibilities
If your page is not being found, there are nine possible reasons. Most tools know only one answer: write another text. Tevorian finds the reason first and then does the thing that actually helps.
It does not open, sends visitors nowhere, or shuts Google out. While that is true, not one more sentence of text will help.
Repaired, not papered overIt exists, it is good, but it is nowhere in Google's directory. Then nobody can find it. Tevorian makes sure it gets listed.
Get found first, improve secondYour page is shown often but hardly anyone clicks. Usually it is the headline and the two lines Google prints underneath.
Change one thing, measure, undo if neededYou have two pages about the same thing. Google cannot tell which to show, so it shows neither properly. A third would make it worse.
One topic, one responsible pageIt exists, but none of your other pages links to it. Google then treats it as unimportant. Tevorian adds the missing signposts.
Signposts to where people are searchingIt says the same as a hundred others. Then it gets improved instead of a second one being built beside it.
Improve first, build secondMany people ask it, it fits you, and you have nothing about it. Only then is a new guide written.
Asked for, and missing from your siteWhen another reputable website links to your guide, it works like a recommendation. Tevorian finds suitable sites and asks each one individually. Nothing is ever bought.
Asked politely, never boughtToo few numbers, too uncertain. Then nothing gets touched. Better to wait a week than to optimise a working page into the ground.
When in doubt, waitScroll or swipe sideways
An example you can follow
Say your page is shown often but rarely clicked. Others rewrite the headline and hope. Here is how it runs instead, so that afterwards you know whether it helped.
Change the headline, the text and the pictures at once and you get a result with no explanation. Tevorian changes one thing and measures it.
Pages your business lives on are protected. Nothing is touched there until the numbers are genuinely unambiguous.
Before every change the old version is saved and every step noted. If it gets worse, it goes back. No discussion.
Continuous monitoring
The best text is worthless if the page cannot be reached or Google is not allowed to read it. Tevorian checks every day. Whatever is clearly broken and safe to fix gets fixed straight away.
Over the years most businesses accumulate two or three nearly identical pages. Google then cannot tell which to show and ends up showing none of them near the top. Tevorian spots this, decides which page owns the topic, and does not simply build a fourth.
If none of your pages links to a good guide, Google treats it as unimportant. Like a shop with no signs: the goods are there but nobody finds them. Tevorian looks for missing signposts and puts them in.
Four checks, three before and one after
Google explicitly warns against websites that publish masses of text with no value. It can even hurt you. AI is not the problem, useless text is. So there are four checks here: three before anything is written, and one on the finished text. Any one of them can stop everything.
Topics come from your Google figures, from gaps against competitors and from old pages that are fading. Each one is checked against what you actually offer. Whatever does not fit is thrown out.
Research comes first, writing second. At least one usable source is mandatory. If the second attempt finds nothing either, the topic is shelved. Nothing is invented, not prices, not regulations, not figures about your business.
Before writing, one sentence has to state what this guide does better: a clearer explanation, real numbers, better examples, an honest comparison, or simply a more current picture. If nobody can name it, no text is written.
A second, independent program reads the finished text. It can approve it, demand changes or reject it outright. Any source it cites must be one that was actually found during research.
These are not good intentions, they are rules built into the process. If either is missing, nothing gets written. A keyword alone is never enough.
One of your existing pages serves as the template. Menu, fonts, colours and footer are carried over. Your visitors never notice a page was produced automatically, because it looks like everything else you have.
After publishing
Many systems report “done” the moment a file is saved. Tevorian then opens your website in a normal browser, exactly as a customer would, and checks eight things. Only when all eight are right does the article count as finished.
If anything goes wrong, all of it is undone. Your website is never left half finished.
Only when all eight are right does the article count as delivered.
Each message is acknowledged separately. If no confirmation arrives, it is tried again later.
Recommendations from outside
When another reputable website links to your guide, it works like a recommendation from a colleague. Tevorian finds suitable sites and drafts a request. Nothing is sent until you have approved the exact wording.
These are not checkboxes somebody could tick again later. The functions do not exist in the program. Google punishes such tricks, and that would hit your website, not ours.
Data and privacy
Two things that separate us from cheap AI tools: we buy professional search data instead of guessing, and your data sits on Swiss servers. Where that does not hold, we tell you.
Google only shows what people searched for on your website. What the whole market searches for is not in there. So we additionally buy search data from a professional provider, the same kind large agencies work with.
That data shows how often a term is really searched each month, how strong the competition is and which questions hang off it. We carry that cost, it is included in your monthly price. Simple AI tools do not have this data and estimate instead.
Tevorian runs on servers in Swiss data centres. Your access credentials, your search figures and every text written for you are stored and processed here.
To be straight with you: for the wording of the texts we use an AI service in the United States. The request goes there, the draft comes back. Your data is not used to train their models, and no customer records, credentials or passwords are transmitted. Everything else, meaning analysis, decisions, checks, storage and publication, happens in Switzerland.
We work under the Swiss Data Protection Act and, if you also serve customers in the EU, under the GDPR. Credentials are stored encrypted, every step is logged, and you can ask us to delete everything at any time.
We analyse your search data solely for your website. It is never pooled with other customers, never resold and never used for advertising.
You pay a monthly amount and that is our entire revenue from your account. No provider commissions, no recommendations we get paid for.
Every text sits on your own website, in your own design. Cancel and it all stays. Nothing to migrate, nothing to buy back.
Your safety
A program working on your website by itself sounds unsettling at first. So exactly how far it may go is fixed. Nobody can loosen those limits afterwards, not even us.
The part allowed to write on your website is tightly sealed off. It may touch exactly the files that were approved beforehand and no others. Everything is backed up first, every step is logged, and everything is reversible. It cannot reach your customer data, your accounts, your payments or your user logins.
You pay your monthly amount and nothing else. Behind the scenes everything runs against fixed ceilings, and part of that is reserved for your guides, so the actual work is never eaten up by analysis. No extra invoices, no surprise at month end.
Tevorian remembers which headlines work for you and which topics produced results, and does more of that next time. What it cannot do: grant itself new rights, switch off safety limits, or send anything outward without your approval.
The only thing you have to do
Plenty of people search for window renovation grants. Tevorian can see the topic sits close to what you do. Whether you actually offer it is something only you know. So it asks, in plain English, with two buttons.
No jargon, no commands, no menus. You read two sentences and click. For anything that goes outward, you see the exact wording first.
There is real demand. The topic sits close to your services. Only this one business question cannot be decided by the system.
Your three options
Good SEO platforms can do a lot today. Somebody still has to operate them, and that somebody ends up being you or one of your staff. That is the difference.
about $39 to $550 per month
You get numbers, advice and sometimes draft text. Then you sit in front of it deciding what is right and what to act on. Most of these subscriptions run unused after three months.
The work stays with you
$290 to $590 per month
Connect once, then it runs. Finding topics, researching, writing, checking, publishing, measuring. You answer a short question by email now and then.
The system does the work
$1,500 to $8,000 per month
People work for you. Agencies charge $150 to $250 an hour and a basic retainer for a small business starts around $1,500 a month. For a rebuild that is money well spent. For the ongoing monthly work it is four to twenty times the cost.
People work for you
Pricing
At month end you do not get a PDF full of recommendations. You get new pages on your website. Researched, reviewed twice and verified.
$290 / month
Setup from $990
$390 / month
Setup from $1,490
$590 / month
Setup from $1,990
All prices exclude VAT where applicable. Cancel monthly, effective at the end of the current billing period. No guides section yet? We build one, from $490 one time.
The most common objection
We hear this almost daily, and it is the normal case. We do not call this section a blog, by the way, we call it Guides. A blog is about you, a guides section is about your customers' questions. That is what we build for you, once, in your existing design. After that, Tevorian fills it.
Common with WordPress. We turn it into a guides section: set up the index, adapt the article template to your design, connect sitemap and feed, verify the publishing path.
Index page with cards and paging, article template from your design, dedicated sitemap, sitemap index, RSS feed, navigation entry, test article with public verification.
We check first and name the price before the contract. If a safe connection is not possible, we say so and no contract is signed.
Starting on Scale includes the build for the first two cases at no extra cost, covered by the $1,990 setup.
The section belongs to you. If you cancel later, the section and every article stay in place. You are not renting it.
What we do not promise
Anyone guaranteeing you position one or promising to triple your revenue is not telling the truth. Here is what we definitely cannot deliver.
Google decides alone. Nobody can force it, no agency either.
More visitors is an opportunity. Whether it becomes work depends on price and offer too.
We deliver two to eight. Every one has passed both reviews.
We ask politely. Whether anyone links to you is their decision.
Google needs weeks to judge new pages. Anyone promising quick jumps is fibbing.
Common questions
If something is missing, just write it in the form. We answer questions that are uncomfortable for us too.
Our own guides
Every article here was produced exactly the way it would work for you: topic from real search data, checked against what we sell, researched, reviewed a second time, published, then verified from the outside. So you can read what you would be getting before you buy it.
Google keeps free statistics for your website showing what your customers search for. Twenty minutes to set up, explained step by step.
Read on →
From $39 for a tool to $8,000 for an agency. An honest comparison including the hidden costs and the point at which each option pays off.
Read on →
A realistic month-by-month timeline, and the early signals that tell you it is working long before the first enquiries arrive.
Read on →
The short answer is no. The long answer explains why thousands of websites still collapsed, and how to tell the difference.
Read on →
The sensible first step
Before you buy anything, we check whether your website is technically suitable and which option makes sense. The check is free and commits you to nothing.
We will look at your website and usually come back within two working days with an honest assessment.
Facebook, Instagram, LinkedIn
Everyone on the bus is staring at their phone. What are they looking at?
Social media posts. 5.66 billion people use them, close to seven in ten, for an average of two hours and twenty-three minutes a day. Your customers are among them.
Three ready-made posts per guide
As soon as a new guide goes live on your website, Tevorian writes three posts from it: one for Facebook, one for Instagram, one for LinkedIn. Each tailored to that platform, because each one is written differently.
Copy, paste, done
You get a link on your phone. It shows the text, a copy button and a five-step guide. Which button, in which order. Even if you have never posted anything before. Time needed: under two minutes.
Because it is your business
We could do it automatically. We deliberately do not. A post from you reads differently than one from a service provider, and you keep control over what appears under your name.
People who would never have found you otherwise
On Google, only people actively searching find you. On social media you also reach the ones who are not searching right now but remember that you exist. When their boiler fails six months later, your name comes back to them.
And the posts cost you nothing extra. They are included in your monthly price, because they come from a text Tevorian has already written.
Then we set it up
A Facebook business page, an Instagram business account, a LinkedIn company page. With profile picture, cover image, description and the first posts. After that it is yours, with your own login details.
See what it costs.
One-off setup
Building your social media.
Same as with the guides section: one-off, and afterwards it belongs to you. We calculate openly in hours so you can see what you are paying for.
$390
You choose which. Page created, profile and cover image set up, description written, opening hours and contact details entered, two opening posts published. Around 2.5 hours.
$890
Facebook, Instagram and LinkedIn together. Instagram is set up properly as a business account and linked to the Facebook page, otherwise features are missing later. Around 6 hours.
from $1,490
Additionally a photo session at your premises, images prepared for all three platforms, and six posts ready for the first weeks. From 10 hours.
Reviewing and fixing pages you already have: $190 per platform. Includes correcting details, images and account links.